India Yamaha Motor (IYM) Pvt. Ltd. has revved up its style quotient with the introduction of two electrifying new colors for its popular streetfighter model, the FZS-S Fi Version 4.0 DLX. Priced at an attractive INR 1,29,700/- (Ex-Showroom, New Delhi), the stunning Ice Fluo-Vermillion and intriguing Cyber Green hues are aimed at capturing the attention of young riders with evolving tastes.
Aligned with its ‘The Call of the Blue’ brand campaign, Yamaha’s latest move underscores its commitment to staying relevant in a rapidly changing market landscape. The FZ-S Fi Version 4.0 DLX now offers a total of six color choices, catering to the diverse preferences of its youthful customer base.
Mr. Eishin Chihana, Chairman of Yamaha Motor India Group of Companies, emphasized the brand’s dedication to understanding the aspirations of today’s young riders. He stated, “Today’s introduction of the fascinating color options in the FZS-FI DLX portfolio is an example of our commitment to the Indian market.” Part of Yamaha’s iconic FZ series, the FZ-S Fi Version 4.0 DLX boasts a powerful 149cc fuel-injected engine, coupled with advanced features like Bluetooth-enabled Yamaha Motorcycle Connect and Traction Control System, promising an enhanced riding experience.