Upstox (also known as RKSV Securities India Pvt Ltd), one of India’s leading investment platforms, has introduced revamped features on its app that will radically simplify investing for Indians. By reimagining the investor experience, Upstox aims to make the investment process seamless, intuitive, and more engaging.
Upstox has revamped its features suite to support its ‘Invest Right, Invest Now’ campaign, which educates users about passive investing and disciplined investing through SIPs in Index Funds. The campaign aims to ensure that as India’s leading companies prosper, so will investors’ wealth when participating in the equity markets. Amit Lalan, Director, Upstox said, “We are committed to improving equity participation in India, one customer at a time.”
Upstox has analyzed over 10,000 Mutual Fund schemes and shortlisted top-performing ones based on risk and return metrics. These are listed as ‘Top Funds’ in Upstox’s revamped Mutual Fund section. The company has also launched features like Stock SIPs, Wealth Tracker, Gold, and Fixed Income on its app to provide users with a holistic investing landscape. Upstox aims to offer a comprehensive, 360-degree investment approach, enabling users to learn, decide, invest, and trade using a simple, reliable, and transparent platform, providing citizens with the necessary knowledge and confidence.
