Sonam Kapoor is set to become the new brand ambassador for ITC Vivel in India, showcasing her youthful energy and youthful exuberance in a TV commercial, showcasing the brand’s commitment to providing soft and well-nourished skin experiences. Set in the midst of the richness of aloe vera and a world that is curated in nature, Sonam Kapoor captivates as a symbol of natural beauty, appealing to the sensibilities of theyoung, contemporary Indian consumers.
Conceptualized by Brand David’s campaign showcases Vivel’s Aloe Vera Soap, highlighting its gentle and nurturing properties. The delightful film with Sonam showcases the freshness of the campaign, making it suitable for individuals of all ages.
Vivel Aloe Vera soap is a delightful skin treat enriched with aloe vera and vitamin E, providing daily nourishment and a gentle touch of nature for a delightful experience. Commenting on her association with ITC Vivel, actor Sonam Kapoor said, “I’ve always believed that you can be comfortable in your own skin when you truly take care of it and I believe that the goodness of nature and its bounty has a way to keep our skin soft and radiant.”