Skechers, the Comfort Technology Company™, has kickstarted its Siliguri stint with a splash of glamour and fitness. The grand opening of its store at Siliguri City Centre mall wasn’t just about shoes; it was a celebration of community wellness. The highlight? The star-studded Siliguri Community Goal Challenge, spanning three days, where local athletes and fitness aficionados united to conquer a staggering 1,000-kilometer challenge.
Adding a dash of Bollywood glitz, Mouni Roy, known for her dedication to fitness, graced the event and ran the final kilometer, leaving an indelible mark on the fitness extravaganza. Skechers, synonymous with comfort and style, collaborated with the Hope Salugara Social Organization, a Siliguri-based NGO, to infuse purpose into the event. The fitness challenge wasn’t just about personal achievements; it was a collective effort to support budding athletes through sports training.
Rahul Vira, CEO of Skechers Asia Pvt. Ltd., shared, “This challenge is more than a run; it’s about unity and giving back. As a token of our appreciation, Skechers will donate shoes to support local athletes.”
