BookMyShow’s #BookMyShowThrowback year-end report has revealed a transformative year for entertainment in India, with Shillong emerging as one of the key cities contributing to this surge. The year 2024 saw an unparalleled boom in cinematic and live entertainment experiences, with Pushpa 2: The Rule leading the charge as the most-watched film, attracting 10.8 lakh solo viewers. A record-breaking 2.3 million tickets were sold in just 24 hours on November 1st, marking a historic milestone.
The live entertainment sector also experienced massive growth, with BookMyShow offering over 30,000 events across 319 cities, including Shillong, where the local market saw a significant rise in engagement. Tier 2 cities, including Shillong, reported a dramatic 682% increase in live event consumption, reflecting the expanding access to global entertainment.
Music tourism became a defining trend, with fans traveling from over 500 cities, including Shillong, to attend major events like Coldplay’s Music Of The Spheres World Tour. The city’s vibrant music scene continues to thrive, as BookMyShow brings global and local talent closer to audiences. As 2024 wraps up, Shillong remains an integral part of India’s entertainment evolution, proving that the hunger for diverse, immersive experiences knows no bounds.
