Mortein, a prominent player in the pest control industry, has announced the launch of its groundbreaking product—Mortein 2-in-1, India’s first dual-action spray designed to eliminate both mosquitoes and cockroaches with 100% effectiveness. The product is introduced through the new campaign, “Bacche Bacche Ko Pataa Hai,” which emphasizes its dual efficacy, addressing rising health concerns among families during the monsoon season when diseases transmitted by these pests become a significant risk.
Saurabh Jain, Regional Marketing Director for South Asia at Reckitt, highlighted the need for a multi-solution product, stating, “Most households typically rely on separate sprays, leaving them vulnerable. Our 2-in-1 solution ensures comprehensive protection for Indian homes.”
Mortein 2-in-1 is available in three sizes—200 ml, 400 ml, and 600 ml—priced at INR 115, INR 225, and INR 340, respectively.In Asansol, the demand for effective pest control solutions is on the rise, particularly as monsoon conditions create a conducive environment for pest proliferation. Mortein’s new offering is expected to resonate with consumers in the region, providing a convenient solution to safeguard their homes against common household pests.
