Mahindra Truck and Bus Division (MTBD) has launched the 2024 edition of its Saarthi Abhiyaan initiative, offering 1000 scholarships worth Rs. 10,000 each to the daughters of truck drivers who have completed their 10th grade and are pursuing further education. Since its inception in 2014, the program has awarded scholarships to over 10,029 girls, regardless of their fathers’ ownership of Mahindra vehicles.
Marking Drivers Day 2024, Mahindra aims to empower truck drivers’ families through this program, fostering educational opportunities and societal growth. The scholarships will be distributed between February and March 2025 at 75+ transport hubs across India.
In Purnea, this initiative has garnered considerable attention, as local truck drivers and their families see the scholarship as a vital step toward improving educational access for girls. With Purnea’s transport sector being a key economic driver, Mahindra’s efforts align with community aspirations for better educational and career opportunities for the next generation.