ITC Mangaldeep has launched an elegant new range of gift boxes, marking its entry into the luxury gifting segment just ahead of the festive season. This premium collection includes the Mangal Morning Giftbox, Temple Treasures Giftbox, and an exclusive Diwali Giftbox, designed to enrich family celebrations and elevate the tradition of gifting in Indian culture. Each box features aromatic delights that celebrate the essence of Indian rituals, with the Mangal Morning Giftbox focusing on serene dawn rituals and the Temple Treasures Giftbox reflecting sacred offerings from renowned temples.
Kolkata is expected to respond positively to this luxurious offering, as consumers increasingly seek premium gifting options during the festive season. The availability of these products on quick commerce platforms such as Zepto, Swiggy Instamart, and Amazon will enhance accessibility for Kolkata residents, who value quality and convenience in their shopping experience.
Mr. Gaurav Tayal, Chief Executive of ITC Ltd.’s Matches & Agarbatti Division, stated, “Our new premium range blends togetherness, devotion, and the timeless tradition of gifting, aiming to create lasting memories this Diwali.” The Mangal Mornings gift box retails for Rs 750, with the Temple Treasures Giftbox priced at Rs 400.
