The ancient Ayurvedic concept of Yuvati refers to the stage in life when a teenage girl comes of age and transforms into womanhood, wherein she assimilates different life experiences, and when her dreams become more vivid than ever. Forest Essentials has launched the Yuvati Selection to support and give back to aid the dreams of young girls and children across the country.
Yuvati is presented by Maleesha Kharwa a 14-year-old content creator on a mission to challenge societal stereotypes and class & caste. Forest Essentials aims to empower Maleesha with education, and help her achieve their dream of becoming a supermodel.The Yuvati Selection will donate a percentage of proceeds to Project Paathshala, a social initiative run by SEF and supported by Forest Essentials. The Yuvati collection features a large box, filled with 7 products for face and bath, priced at INR 4,950, and a small box for INR 1,800 containing four products. The boxes are available in-stores and online at www.forestessentialsindia.com
Mira Kulkarni, Chairman & Managing Director of Forest Essentials said, “At Forest Essentials, we have not only given careful thought to our products, ingredients, and packaging but also directed efforts towards empowering women via employment, a cornerstone of the Forest Essentials ethos.
