Campus Activewear announces new collection at Annual Retailer Meet in Patna

Campus Activewear Ltd., one of India’s leading sports and athleisure footwear brands, hosted its Annual Retailers’ Meet in Patna, drawing over 250 retailers from across the region. The event, held in collaboration with Jai Mata Dee Enterprises, celebrated the theme “Celebrations of Everyday Moments,” showcasing Campus’ latest collections aimed at fulfilling the everyday needs of Indian families.

Campus Activewear introduced an array of new product ranges, including youth-focused sneakers, fashionable footwear for women, and the Ultrawalk collection for walkers. The brand’s reintroduced kids’ range also grabbed attention, offering shoes designed for fun and adventure. Prerna Aggarwal, Chief Marketing Officer, said, “Our new collections cater to every individual in the family, reflecting our commitment to comfort, style, and daily utility.”

Patna has played a crucial role in Campus Activewear’s growth, with retailers expressing optimism about the brand’s wide range appealing to local customers. The new collections are expected to resonate well, particularly with the youth and health-conscious consumers in the city.